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The Buyer Journey

The biggest purchase of your life — and you’re flying blind

Most buyers don’t get meaningful property data until the solicitor is involved. By then, you’ve already committed emotionally and financially. Viven changes that.

28.8%of property sales fell through before completion in 2024 1
£2,700average cost of a failed sale to the buyer 2
5 monthsaverage time from offer to legal completion 3
Pain point (without Viven)
Where Viven helps
Phase 1 · Researching
Start browsing properties
You’re on Rightmove and Zoopla, scrolling through listings. The photos look great — but what’s the area actually like?
⚠ The problem
Portals show you the property but hide the full picture. No crime data, no flood risk, no noise levels. You’re making a shortlist based on photos and price alone.
✦ Viven helps here
Run a Viven report on any property before you even visit. Get crime stats, flood risk, EPC ratings, school catchments, transport links, and local planning applications — instantly.
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Phase 2 · Viewing
Start viewing properties
You’ve booked viewings. The estate agent talks it up, but they work for the seller — not you.
⚠ The problem
No one at the viewing is on your side. The agent won’t mention the planning application next door, the subsidence risk, or that comparable properties sold for £30k less.
✦ Viven helps here
Take your Viven report to every viewing. Know the sold prices of comparable properties, check nearby planning applications, and spot red flags the agent won’t mention.
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Phase 3 · Deciding
Choose your property
You’ve found “the one.” You’re emotionally invested now — this is when rational decision-making gets hardest.
⚠ The problem
You’re comparing based on gut feeling and vague memories of viewings. There’s no structured way to weigh up pros and cons between properties.
✦ Viven helps here
Run reports on your top 2–3 properties and compare them side by side. EPC efficiency, local crime rates, flood zones, transport scores — hard data to back up your decision.
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Phase 4 · Offering
Put in an offer
Time to negotiate. But are you offering the right amount? The asking price is just a number the agent picked.
⚠ The problem
Without comparable sold prices, you’re guessing. Overpay by £20k? You’ll never know. The agent pressures you to go higher — they’re incentivised to.
✦ Viven helps here
Use real sold price data and market trends from your report to justify your offer. Know exactly what similar properties sold for and when. Negotiate from a position of strength.
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Phase 5 · Accepted
Offer accepted
Exciting — but now the serious (and expensive) part begins. Solicitors, surveyors, mortgage lenders all get involved.
⚠ The problem
This is traditionally where you first get real data — from searches your solicitor orders. But those take weeks and cost hundreds. If they uncover something bad, you’ve already spent money and time.
✦ Viven helps here
You already had this data weeks ago. No nasty surprises from solicitor searches. Your Viven report flagged flood risk, planning issues, and environmental concerns before you even offered.
Phase 6 · Conveyancing
Surveys & legal checks
Your solicitor runs local authority searches, environmental reports, and checks the title. The surveyor inspects the building.
⚠ The problem
Nearly 1 in 3 sales collapse at this stage. Issues emerge that should have been caught earlier. Every week of delay costs you stress, money, and could lose you the property.
✦ Viven helps here
The data in your report covers much of what local authority searches reveal — you’re already informed and prepared.
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Phase 7 · Exchange
Exchange contracts
You’re legally committed now. The deposit is paid. There’s no going back without losing money.
⚠ The problem
If you discover issues after exchange, it’s too late. Buyers who skipped due diligence are locked in — potentially with hidden problems.
✦ Viven helps here
You exchange with confidence because you’ve had the data from day one. No second-guessing, no anxiety, no surprises.
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Phase 8 · Completion
Pick up the keys
The property is yours. You move in knowing you made an informed, confident decision.
✦ The Viven difference
You saved time, avoided surprises, negotiated better, and bought with full confidence. All for £14.99 — a fraction of the cost of learning the hard way.
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Don’t wait until it’s too late

Most buyers only get real property data after they’ve committed. With Viven, you get it before you even book a viewing. The same insights solicitors charge hundreds for — in seconds.

Get your property report →
Just £14.99 · Instant delivery · 15+ data sources
Sources
  1. 1 Quick Move Now data, reported by Letting Agent Today (Jan 2025) — 28.8% of residential property sales fell through before completion in 2024.
  2. 2 GOTO Group report, reported by The Negotiator (Apr 2025) — Average cost of a failed sale to the buyer was approximately £2,727. Government analysis estimated costs of £2,700, with some losses reaching £5,000.
  3. 3 Rightmove, reported by Property Industry Eye (Feb 2026) — The legal completion process took an average of five months from start to finish in 2025.